We combine digital first strategies with decades of experience growing start-up & large enterprise software businesses. Together we're able to effectively position your roles to the top performers in the software industry. Not just the minority that happen to be looking!


The Founding Partners

Our partnership developed from the frustrations we both experienced with recruitment firms that sacrifice quality in order to scale. By focusing on recruiting sales people for growing software vendors, we're able to bring first hand experience whilst dedicating more time to our clients for a level of quality and speed that most agencies can't consistently provide.


Meet Michael


Michael entered the word of SaaS 10 years ago as the first sales person and 6th employee at Server Density. Michael continued to develop inside sales processes as the 'first on the ground' in SaaS start-up's selling to IT, hospitality and marketing audiences with companies like SiteMinder and Preoday. Michael went on to become an executive search consultant focusing on building sales teams for software vendors expanding into Germany & the UK. Combining his passion for recruitment and start-ups, Michael launched a professional network for early careers and recruits enterprise sales teams for software businesses growing in EMEA.

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Meet John


In a career that spans over 30 years and 3 continents, John held CRO and COO positions in high growth, global, FinTech & GRC businesses. He was part of the global executive team that carved out the Trade & Risk business from Thomson Reuters to Vista Equity Partners in a billion dollar buyout. John went on to run global sales and operations for companies like Misys, OpenLink and MetricStream where he reported directly to the CEO and the private equity boards of Vista, and Hellman and Friedman. John's extensive experience in the growth and acquisitions of software companies brings a unique and consultative advantage to our executive search offering.

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Michael is a great recruiter to work with - he is very thorough in his process from A-Z, he always delivers on time, he is a very kind and pleasant person to talk to and truly cares about matching candidates to the right position. Michael understood that I was in discussion with a number of companies when he approached me. Instead of bombarding me with lots of different job offers he focused on the most relevant opportunity that was best aligned to my background. This career move was very important to me and I am super happy and grateful that Michael found me this amazing job!

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